Project

Private project

Involvements

Brand strategy
Logo design
Brand identity
Illustration design
Icon design
Brandbook design
Marketing materials

Tools

Adobe Illustrator
Adobe Photoshop
Figma

Date

December 2023 –
– January 2024

Brand identity design and brand guidelines for beans.co

Beans is an online store offering high quality subscription coffee. Their offerings focus on six different profiles that allow customers to discover new and unique coffee experiences: espresso, decaffeinated, fruity-citrus, floral, chocolate-nut, and blended pour-over for those who like to experiment.
Monthly chosen coffees are carefully selected, roasted to order and delivered directly to their customers' doors, guaranteeing the freshness and excellent taste of each cup.

This is my semester project in the course of visual identification at University of Fine Arts in Poznań under the supervision of Beata Kurek.